- 07 06 2018
The branding for London's largest pedestrianised neighbourhood is a delightful feast for the eyes. The contrasting dark and light colour palette alongside the kinetic B motifs expressively and dynamically connects across all marketing communications. It's a functionally intelligent and memorable identity which embraces Broadgate’s world-class mixed-used destination, whilst mindfully being not ‘too business’ and not ‘too commercial’. We just love it!