The new age of beauty advertising
The new age of beauty advertising

Brands throughout the entire beauty industry must reinvent how they reach and speak to consumers, ...

READ ARTICLE
Hubble Contacts: Convenient. Covetable.
Hubble Contacts: Convenient. Covetable.

It goes without saying that with the launch of the first direct-to-consumer contact lens, Hubble h...

READ ARTICLE
Veganism: hippy-dippy fad or long-term lifestyle change?
Veganism: hippy-dippy fad or long-term lifestyle change?

Vegan. It’s on everyone’s lips. It’s hip, it’s healthy and we all want to be seen to do our little...

READ ARTICLE
It’s good to laugh… (your customers will love you for it)
It’s good to laugh… (your customers will love you for it)

With Netflix, iPlayer and Amazon Prime giants providing us with the choice to view what we want wh...

READ ARTICLE
Smart Placemaking - A better way
Smart Placemaking - A better way

Placemaking, as I’m sure many would agree, has become a bit of a buzzword. Whilst we’ve undoubtedl...

READ ARTICLE
Creating places and spaces that stand the test of time
Creating places and spaces that stand the test of time

Placemaking is a key consideration for any development; a crucial factor in the ultimate success o...

READ ARTICLE
3 brands who have nailed Halloween
3 brands who have nailed Halloween

UK consumers are going to spend a staggering £320 million celebrating Halloween and delighting in ...

READ ARTICLE
Is your customer journey fit for the future?
Is your customer journey fit for the future?

Creating and managing a compelling purchasing journey is an ongoing, cyclical process – a process ...

READ ARTICLE
5 ways to future-proof your beauty brand
5 ways to future-proof your beauty brand

While the beauty industry continues to develop, so too does the way in which people learn about, e...

READ ARTICLE
Father's Day 2017: 3 Dad Tribes every brand should know about
Father's Day 2017: 3 Dad Tribes every brand should know about

As ideas of masculinity and work-life balance continue to shift, so too do notions of fatherhood. ...

READ ARTICLE
How design helped Unilever transform customer perceptions
How design helped Unilever transform customer perceptions

The premium hair care market grew by 5.3% last year (compared to 3.5% for mass), largely driven by...

READ ARTICLE
The rebranding revolution
The rebranding revolution

Some of the world’s biggest companies underwent a rebrand last year in response to an increasingly...

READ ARTICLE