H. Bronnley & Co.
A close-up on floral beauty
Bring together diverse illustration styles from Bronnley’s Royal Horticultural Society fragrances into one cohesive gift collection. And create a visual identity for the new Fig & Winter Berries fragrance.
To help customers shop across various ranges without compromising on the brand message we needed a common thread. One simple unifying element with enough flex for each fragrance.
We went big on blooms, amplifying existing illustrations to hold them together as a family. Our painterly watercolour brushstroke works as a device to hold copy and colour code by fragrance, while textured print finishes give a hand-crafted and tactile feel.